Texas’ largest Latino civic engagement organization joins Facebook boycott

TEXAS — Jolt Action, a progressive civic engagement organization focused on building the political power and influence of young Latinos in Texas, is joining the Stop Hate for Profit boycott of Facebook advertising services. We stand alongside a powerful coalition including ADL, Color of Change, Common Sense, Free Press, LULAC, Mozilla, the NAACP, National Hispanic Media Coalition and Sleeping Giants joined together in solidarity with organizations and individuals who have been the targets of racism, antisemitism and hate buoyed by Facebook’s failure to stand against bad actors on its platform. 

Together, we have outlined immediate next steps Facebook can take that would result in real progress. 

The following is a statement from Antonio Arellano, Interim Executive Director of Jolt Action, a Texas Latino voter organization:

“We demand accountability from the world’s largest social media platform, the implementation of new systems and protocols to promote decency, and removal hate groups that promote white supremacy, militia, antisemitism, violent conspiracies, Holocaust denialism, vaccine misinformation, and climate denialism. Despite the fact that Facebook is the preferred social media outlet of Latinos, the platform continues to recommend or otherwise amplify groups or content from groups associated with hate, misinformation, or conspiracies to users. 

“Growing anti-Latino and anti-immigrant sentiment perpetuated by the president has found a home on Facebook. This online vitriol has had real-world consequences that have led to violence and tragedy as we saw with the devastating El Paso Walmart shooting in 2019. 

Jolt focuses on uplifting the powerful voices of young Latinos. As a modern civic engagement organization, we are innovating what democracy looks like by embracing social media to mobilize a digital generation to action.  We recognize that the changes we demand are necessary in order to advance our society and to promote opportunity, prosperity and equality for all.” 

Founded in 2016, Jolt Action is a progressive civic engagement organization focused on building the political power and influence of young Latinos in Texas. Jolt Action’s initiatives are focused on community organizing, leadership development, voter engagement, and multi-issue advocacy. Through these efforts, Jolt Action serves to elevate the community’s collective voice to engage and transform our democracy. Jolt’s high school and university chapters across the state mobilize around issues such as student debt, racial and immigrant justice, healthcare reform, and climate change. To learn more, visit

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